Marketing Coordinator
Quick Apply Full-time 2 hours ago Full Job Description Who are we looking for? The Santana Team is looking for an organized and motivated individual who can take the lead on defining and executing a cohesive, consistent brand voice across all of our marketing channels and collateral.
Our ideal candidate is a self-starter, creative, exhibits research, strategy, and critical thinking skills, and can implement data-driven decisions.
This role will work closely with the Director of Operations to build out and maintain a 360-degree marketing plan that will generate team leads, engage with current and potential clients, and refine our team's visual presence.
This is a great opportunity for an associate or mid-level marketing professional to build out their portfolio and take the reins on defining a brand voice and managing all aspects of marketing of a top-five Real Estate team in Massachusetts.
What will you do? Deep dive into our current brand positioning and redefine/refine our visual presence across all channels.
Website coordination including:
content and asset management, SEO content.
Strategize and create promotional marketing materials to support our listings, developments, and presence online and around Boston.
Work with outside vendors including print production, direct mail, and promotional materials providers.
Manage in-house distribution of marketing materials and execution of email marketing campaigns.
Execute social media strategy (social media content creation and execution) and identify areas of opportunity.
Assist with additional projects assigned by the CEO and Director of Operations.
Create, execute and manage strategic marketing plans to support our agents and development partners.
Ongoing evaluation and refinement of marketing activities efforts.
Ensure all outgoing communications are aligned with the Santana Team's brand mission and guidelines.
Build out concise and cohesive brand guidelines to use across all marketing efforts.
Supervise at least one direct report.
Job Responsibilities Prepare marketing packages for our listings.
Create ads, postcards, and email promotions for listings Create a weekly report for sellers of engagement Generate leads through Facebook/Instagram, Google, and other social media.
Create ads to drive traffic to our website Review analytics to make changes on our website and ads Build team brand-awareness.
Improve our SEO through blogging and metadata tagging Update digital billboards weekly and physical billboards quarterly Brainstorm ideas for team videos and post on social media (Youtube, Instagram, etc) Look into other ways to advertise our business and be able to present to upper management Design and order miscellaneous needs for annual events and marketing Manage our team's Annual Database Engagement Plan.
Lead team's annual marketing plan Prepare marketing materials for and promote our monthly events Make landing pages for events Create bi-monthly magazine content for database Publish monthly Email Newsletter Track engagement and annually adjust plan as needed Your Skills
Requirements Adobe Illustrator & Photoshop Growth-mindset and can-do attitude Social Media Platforms (Instagram) Facebook Ads, Google Ads, Email marketing preferred Willingness to learn and implement SEO Strong written and verbal communication skills Organized and excellent time-management Non-profit work experience a plus 2-4 years experience Marketing or Account Management BENEFITS Bonus per property closed on team, after 3 months and a favorable review 12 days paid vacation annually 14 additional holidays annually 401k plan with 4% matching (eligibility begins after 12 months) Health Insurance Package with a 90-day waiting period before coverage can begin Fun team outings and collaborative environment Supportive work culture Ability to work a hybrid schedule after the first month in the office Dog-friendly office Job Type:
Full-time Pay:
$60,000.
00 - $80,000.
00 per year
Benefits:
401(k) 401(k) matching Health insurance Paid time off Schedule:
Monday to Friday Ability to commute/relocate:
Arlington, MA 02474:
Reliably commute or planning to relocate before starting work (Required)
Experience:
Marketing:
1 year (Preferred) Work Location:
Hybrid remote in Arlington, MA 02474 Quick Apply.
Estimated Salary: $20 to $28 per hour based on qualifications.
Our ideal candidate is a self-starter, creative, exhibits research, strategy, and critical thinking skills, and can implement data-driven decisions.
This role will work closely with the Director of Operations to build out and maintain a 360-degree marketing plan that will generate team leads, engage with current and potential clients, and refine our team's visual presence.
This is a great opportunity for an associate or mid-level marketing professional to build out their portfolio and take the reins on defining a brand voice and managing all aspects of marketing of a top-five Real Estate team in Massachusetts.
What will you do? Deep dive into our current brand positioning and redefine/refine our visual presence across all channels.
Website coordination including:
content and asset management, SEO content.
Strategize and create promotional marketing materials to support our listings, developments, and presence online and around Boston.
Work with outside vendors including print production, direct mail, and promotional materials providers.
Manage in-house distribution of marketing materials and execution of email marketing campaigns.
Execute social media strategy (social media content creation and execution) and identify areas of opportunity.
Assist with additional projects assigned by the CEO and Director of Operations.
Create, execute and manage strategic marketing plans to support our agents and development partners.
Ongoing evaluation and refinement of marketing activities efforts.
Ensure all outgoing communications are aligned with the Santana Team's brand mission and guidelines.
Build out concise and cohesive brand guidelines to use across all marketing efforts.
Supervise at least one direct report.
Job Responsibilities Prepare marketing packages for our listings.
Create ads, postcards, and email promotions for listings Create a weekly report for sellers of engagement Generate leads through Facebook/Instagram, Google, and other social media.
Create ads to drive traffic to our website Review analytics to make changes on our website and ads Build team brand-awareness.
Improve our SEO through blogging and metadata tagging Update digital billboards weekly and physical billboards quarterly Brainstorm ideas for team videos and post on social media (Youtube, Instagram, etc) Look into other ways to advertise our business and be able to present to upper management Design and order miscellaneous needs for annual events and marketing Manage our team's Annual Database Engagement Plan.
Lead team's annual marketing plan Prepare marketing materials for and promote our monthly events Make landing pages for events Create bi-monthly magazine content for database Publish monthly Email Newsletter Track engagement and annually adjust plan as needed Your Skills
Requirements Adobe Illustrator & Photoshop Growth-mindset and can-do attitude Social Media Platforms (Instagram) Facebook Ads, Google Ads, Email marketing preferred Willingness to learn and implement SEO Strong written and verbal communication skills Organized and excellent time-management Non-profit work experience a plus 2-4 years experience Marketing or Account Management BENEFITS Bonus per property closed on team, after 3 months and a favorable review 12 days paid vacation annually 14 additional holidays annually 401k plan with 4% matching (eligibility begins after 12 months) Health Insurance Package with a 90-day waiting period before coverage can begin Fun team outings and collaborative environment Supportive work culture Ability to work a hybrid schedule after the first month in the office Dog-friendly office Job Type:
Full-time Pay:
$60,000.
00 - $80,000.
00 per year
Benefits:
401(k) 401(k) matching Health insurance Paid time off Schedule:
Monday to Friday Ability to commute/relocate:
Arlington, MA 02474:
Reliably commute or planning to relocate before starting work (Required)
Experience:
Marketing:
1 year (Preferred) Work Location:
Hybrid remote in Arlington, MA 02474 Quick Apply.
Estimated Salary: $20 to $28 per hour based on qualifications.
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